Month: February 2016

Data-driven advertising

BBC Multicultural Display Campaign Success Among African Audiences

Sports campaigns can be hugely successful among multicultural audiences and BBC leverages Joinville’s expertise in finding the right sites for their African football campaign. Joinville helped BBC to promote their African football campaign (voting for the BBC African footballer of the year 2012) by targeting African groups living in the United Kingdom and in their…
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February 19, 2016 0

First Mundo Updates for 2016

For many of us in the advertising industry, the year is still in the planning phase. During this time, we have been hard at work with being able to provide you with some help in running your campaigns in 2016. As you might know, last October we released the pre-beta for our Mundo. Just in case…
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February 18, 2016 0

Joinville lanserar nischad plattform för vertikala annonsörer

Stockholm, 9 februari 2016: Joinville, en svensk startup specialiserad på vertikal digital marknadsföring, lanserar Mundo – en riktad annonsplattform för annonsörer som vill nå nischade målgrupper. Marknadsförare intresserade av att nå mångkulturella segment (med folk som talar ett annat språk än svenska) eller som vill nå smalare, vertikala målgrupper som gamers, sport- och musikfans kan…
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February 8, 2016 0

MasterCard Reaches Arabic- Speaking Clients in Australia with Joinville Display

High-performance global display campaigns gives MasterCard reach on Arabic websites in Australia. MasterCard Worldwide, is one of the largest multinational financial service corporations. With over 5,000 employees and 25,000 financial institutions issuing their debit and credit cards, MasterCard has capitalized on developing new technologies to process payments safe, simply, and efficiently. Helping MasterCard to communicate…
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February 5, 2016 0

Clinique Finds Arabic-Speaking Women In The UK Through The Joinville Display Trading Desk

Targeted lifestyle ads from Clinique reaches Arabic-speaking women on lifestyle sites. Clinique was introduced in 1968 after an article in US Vogue which discussed whether great skin can actually be achieved through a proper skin care regime. Their products are now sold in more then 139 countries and territories. Clinique offers products for men and…
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February 5, 2016 0

MasterCard reaches clients in the Middle East with Joinville Display

Launching their dining concept, Just Dine, in the Middle East, MasterCard was looking for channels to introduce the concept to the larger Middle Eastern audiences. Just Dine gives the customers discounts at many national restaurants and they can earn rewards as they eat at one of the restaurants. MasterCard Worldwide, is one of the largest…
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February 5, 2016 0

Rebtel Explores The Migrant Market Successfully Launching Mobile Campaign

Based on its nature to connect the world, telecom companies are likely to achieve impressive ROI from their global ethnic marketing campaigns. Rebtel connected with Joinville to target migrant customers in the US, UK, France and Canada using Joinville’s platform and expertise in multicultural marketing, running a campaign that targeted mobile users. Rebtel Group is…
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February 5, 2016 0