Month: March 2016

Data-driven advertising

ASDA reached UK Muslims for Ramadan with Joinville Display

ASDA is one of the world’s biggest retailers and are based in the UK with 525 stores and over 175,000 employees with a total of 1 billion in revenue in 2015. ASDA has a reputation for being one of the friendliest in the industry, as well as having the lowest priced supermarkets in Britain. The…
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March 29, 2016 0

Ramadan 2016 [Infographic]

Ramadan 2016 The most important ethnic holiday of the year for Muslims – Ramadan! For you marketers to know the basics of Ramadan quickly, we share our latest ethnic holiday infographic: Ramadan 2016 (June 6 – July 5th) with you. This infographic would show you the meaning of Ramadan, how people celebrate this ethnic holiday, and…
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March 29, 2016 0

How an Ad is Served with Real Time Bidding(RTB)

At Joinville, we are so deep into programmatic monetizing that we sometimes forget it’s a pretty complicated area for publishers. IAB has made an excellent explainer video worth checking out if you feel acronyms like RTB, Publisher Ad Server and SSP are too many to keep track. In this video, you will Learn the back-end process…
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March 10, 2016 0