Author: Niklas Nikolaidis

Data-driven advertising

Finding The Optimal Cost-Per-Lead Is Harder Than You Think

One effect of the last years trend to initiate PPC-campaigns is that the auction-based system can cause your online ad spending budget and cost-per-lead (CPL) to increase due to the bidding process. Meaning, if the keywords you are bidding on face heavy competition and many competitors are bidding on them, the bid price will go…
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January 22, 2009 0

Countdown to our multicultural ad network has started

Just a quick note to say that we are closing in on the starting date for our multicultural ad network. In a couple of weeks time we launch our ad network where Advertisers and Publishers (web site owners) will meet. Advertisers can promote and market their products and services directly on ethnic sites and ethnic…
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January 20, 2009 0

Welcome to Joinville

Welcome to the Joinville multicultural web marketing blog.

January 15, 2009 0