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Category: Online Marketing

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Online Marketing

The 411 On Native Advertising

Posted By Stephanie Lindgren

Are you looking for a more effective way to reach new customers and solidify your relationships with your existing customer base? Do you want a marketing tool that works well on PCs, tablets and mobile devices? If so, it’s time that you consider native advertising.

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All You Need to Know about the Latest Trends in Digital Marketing: WebIT Congress 2013

Global Marketing Online Marketing

All You Need to Know about the Latest Trends in Digital Marketing: WebIT Congress 2013

Posted By Magic Man

Early this month, Joinville Team went to Istanbul to attend probably the biggest Digital Marketing event of the year—The Global Webit Congress 2013. More than 8000 attendees from 103 countries gather there and many digital companies like Yandex, Spotify, VEVO, Google, Twitter, Facebook showed up

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Online Advertising Terms: What Is A Good CTR?

Multicultural Blog Online Marketing

Online Advertising Terms: What Is A Good CTR?

Posted By Magic Man

Although CTR (Click Through Rate) is one of the most common standards for evaluating the performance of online advertising campaigns, many people still don’t have clear understanding of what a good CTR is. Indeed, there is no simple answer for that, and the valuation of

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Introducing Easy To Setup Online Brand Awareness Surveys

Multicultural Blog Online Marketing

Introducing Easy To Setup Online Brand Awareness Surveys

Posted By Niklas Nikolaidis

Joinville Introduces Online Brand Awareness and Consumer Purchase Intent Surveys
(Stockholm, Sweden December 20, 2012)
Joinville, the multicultural trading desk, is introducing in-banner online brand awareness and consumer purchase intent surveys as part of its product portfolio.
Brand awareness surveys are usually a pretty

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  • Comments Off on Introducing Easy To Setup Online Brand Awareness Surveys
  • over 5 years ago
Infographic: Diversity in Multicultural Online Advertising

Multicultural Blog Multicultural Marketing Online Marketing

Infographic: Diversity in Multicultural Online Advertising

Posted By Niklas Nikolaidis

Diversity in advertising is important and can be the deal breaker for your business. Showing too little diversity in the advertising will keep new customers from being attracted to your brand. Showing too much and some customer will feel alienated from i the brand. But

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China Internet Advertising

Multicultural Blog Online Marketing

China Internet Advertising

Posted By Niklas Nikolaidis

RT @ClickZ: China Internet Advertising 101 http://t.co/yRhj5FWO

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Microsoft and Google Warn EU o…

Multicultural Blog Online Marketing

Microsoft and Google Warn EU o…

Posted By Niklas Nikolaidis

Microsoft and Google Warn EU on Overly Strict Privacy Rules http://t.co/ve6xq9EB

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Top 3 Mobile Operative Systems for Ethnic Visitors – Symbian Still Rules

Multicultural Blog Multicultural Marketing Online Marketing

Top 3 Mobile Operative Systems for Ethnic Visitors – Symbian Still Rules

Posted By Niklas Nikolaidis

Surfing the web on your smartphone is getting more and more common and so is the case for the visitors on the various ethnic publisher sites inside the Joinville multicultural publisher network. We recently ran test studies on visitor stats on 3 of our larger

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  • Comments Off on Top 3 Mobile Operative Systems for Ethnic Visitors – Symbian Still Rules
  • over 7 years ago
Ethnicity by city block – great way to visualize ethnic community groups on maps

Multicultural Blog Multicultural Marketing Online Marketing

Ethnicity by city block – great way to visualize ethnic community groups on maps

Posted By Niklas Nikolaidis

Flowing Data just posted some very nice-looking maps of ethnicity by city blocks for US cities. Mapping it by dots instead of fixed boundaries gives the maps a whole new dimension and detail richness. The only downside? That this kind of data doesn’t exist for

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