Multicultural Marketing

Number of foreign-born people in Europe

Did you know that there are 38.4 million foreign-born people living in Europe?
foreign-born Europe

According to Eurostat 38.4 million people live in a another country than their home country. If we count as well the 2nd generation immigrants (born in their parents’ new country) then we reach more than 70 million people.

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Written by Niklas Nikolaidis

Niklas Nikolaidis is the founder of Joinville; a trading desk and SaaS ad platform that powers digital multicultural campaigns via direct and programmatic media buying.