Multicultural Marketing

Number of foreign-born people in Europe

Did you know that there are 38.4 million foreign-born people living in Europe? foreign-born Europe

According to Eurostat 38.4 million people live in a another country than their home country. If we count as well the 2nd generation immigrants (born in their parents' new country) then we reach more than 70 million people.

Written by Niklas Nikolaidis

Niklas Nikolaidis is the founder of Joinville; a trading desk and SaaS ad platform that powers digital multicultural campaigns via direct and programmatic media buying.